by Digital Marketing Sapiens | Feb 11, 2016 | Business
How has the medical landscape of San Antonio changed in the last year? And where are we headed? Digital Marketing Sapiens met with Dr. Jayesh Shah, president of South Texas Wound Associates and the new president of the Bexar County Medical Society. In this podcast, he...
by Dan Greenfield | Dec 15, 2015 | Business
Healthcare marketing needn’t be a mystery for physicians looking to attract patients and grow their practice. The intent of The Bedside Manner Guide to Successful Healthcare is to demystify the art and science of marketing. It’s based on the commonsense principles of...
by medtomarket | Nov 24, 2015 | Business, Medical Technologies
Medical device change control can be as critical to your company as when you first launched your product. Prudent manufacturers can meet all requirements without an excessive drain on resources. The key remains in proper situational and risk analysis. Three Types Of...
by Julie Rennecker | Nov 23, 2015 | Business, Health Data Analytics
Ok, technically, effective use of health IT begins with good product design, but (imho) technology vendors are not going to invest the time or money in user research and multiple design iterations to produce user-friendly products until their customers – YOU – demand...
by Evan Ratner | Nov 17, 2015 | Business, Health & Wellness
It wasn’t that long ago when patients had two choices for accessing health care. You could make an appointment with your primary physician for some distant point in the future or go to the emergency department for an evaluation immediately – or at least after...
by Dan Greenfield | Oct 20, 2015 | Business
A good bedside manner. Hard to define exactly, but it can impact patient satisfaction and improve medical outcomes. A good bedside manner is based on mutual respect, knowledge, trust, shared values and perspectives about disease and life. It’s also a useful guide for...